Account Management Training Courses

We offer two main training programmes, one in-house intensive and one supported learning over 16 weeks

Intensive KAM Course

In this 2-day in-house course, we take your team through the issues around professional account management, including:

• Defining and categorising Key Accounts
• Styles of Key Account Management
• Pricing and benefits
• Channel conflicts
• Key Account relationships
• Key Account Plans

Supported Learning KAM Course

The 16-week “Key Account Mentor” programme uses teleconferencing and webinar technology to provide your team with the core knowledge for professional KAM in bite-sized chunks that can be implemented between sessions alongside their normal work – so there’s no need to distract from their day-to-day activities.

Each team member has the opportunity to bring up their specific issues during the group follow-up discussions, and in an individual session one-to-one with the tutor.

Key Account Mentor is also available as an open (public) programme for companies with too few team members to warrant a dedicated presentation.  For more details please visit www.keyaccountmentor.co.uk

or call +44 (0)1293 424240